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Real Men Wear Pink / Luke Livingston

Photo: Newsradio WGAN

Real Men Wear Pink / Luke Livingston

Luke Livingston is Co-Founder of Brickyard Collective, Founder of Baxter Brewing Company. Luke lost his mother to Breast Cancer & his brother-in-law to Brain Cancer. Three more people in his family are currently recovering from cancer including his Mother-in-Law (Breast Cancer), his Aunt (Breast Cancer) and his sister-in-law (Lymphoma). Luke is most excited about the awareness and fundraising aspect of Real Men Wear Pink and his is up for the challenge of finding enough pink clothes to mix it up! This is Luke’s first year as a RMWP ambassador.

Real Men Wear Pink is raising awareness and funds to support the American Cancer Society Making Strides Against Breast Cancer by committing to raising at least $2,500 each and wearing pink every day in October. The campaign is designed to engage more male community leaders and influencers in the Society’s mission to eliminate breast cancer, which according to the latest American Cancer Society estimates, 1,370 women in Maine are expected to be newly diagnosed with and 180 are anticipated to die from this year.

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